MAFE explained that in light of recent events, such as the implementation of the Conditional Movement Control Order (CMCO) in different parts of Malaysia as well as the lack of new upcoming movie releases, Malaysian cinemas have been struggling to attract patrons.
This has resulted in the industry enduring deep revenue losses and a drop of admissions of up to 90% year-on-year.
They also noted that closing and reopening cinemas are “extremely cumbersome, costly, and disruptive not only…